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Original marketing

November 17, 2007

Marketing find more and more original idea to promot some subject. For example I found a really original poster for gift of blood in china :

0700614-dondusangchina.jpg

For 14th June 2007 (national day for the gift of blood), a new poster have been present. It represent some sand glass wich the sand is color in red to remember the color of blood. On the bubbles glass, we see symbols which represent red cross and a man. Those two symbols make a link between the person who give his blood and the place where you can give your blood. The sand glass (by the returning) remind the person who give the blood could be the person who receive….

 In same idea and in report with the precedent post, this photo which represent a truck with cigaret’s cistern :

070702-smoketanker.jpg

Why they creat this truck…?

It is to demonstrate all the chemical substance contents in cigaret. Indeed, more than 4000 substances are contents in a cigaret and reprents that by a cistern which transport dangerous substances is a really good idea to communicate.

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